ButtonBaby weather & outfits
Download the App
Download the App

Know what your baby should wear today.

English

Press

Writing about Button? Ask me anything.

Hi, I’m Ilya. I built Button for our daughter Michelle, I read every email myself, and I’d love to help with your story.

Email Ilyahello@weatherbutton.com
Ilya holding his daughter Michelle on a Berlin street, both in sunglasses, framed as a Polaroid beside a yellow button
Michelle and me, in Berlin

Press kit

Free to use in editorial coverage of Button. Please link to weatherbutton.com.

Download everythingGoogle Drive, every file in full quality

About Button

Babies can’t say when they are too cold or too warm.

The Button app shows parents how to dress their baby right for the weather, so the baby doesn’t get cold or overheat. It helps in the stroller, in the carrier, in the car, at home and at night, for babies and toddlers up to three years. Ilya Malyanov built Button in Berlin for his daughter Michelle.

Download the fact sheetPDF, 1.2 MB
The two pages of Button’s fact sheet

Press images

Every picture shows the real app, in English, with the weather in New York.

Four iPhones in a row on a cream backdrop, showing Button’s Today, Plan, Clothing and Guides screensA hand holds an iPhone above a stroller handlebar on an autumn sidewalk, with Button showing the best hours for a walk
An iPhone on an oak table in morning sun beside a knitted baby hat and a cup of coffee, with Button showing today’s weather and outfitAn iPhone on a nightstand beside a crib at dusk, with Button showing tonight’s room temperature and sleep outfitAn iPhone on a wooden hallway bench beside tiny first shoes and a folded baby puffer jacket, with Button’s clothing list
An iPhone standing on a cream studio backdrop with empty space to its right, showing today’s weather and outfit in ButtonAn iPhone lying on yellow paper next to a large yellow sewing button, with Button’s day plan hour by hourAn iPhone on a chunky knitted throw beside a mug of tea, with Button’s guides for parents

Key visuals

The baby from the app, dressed for the weather, with temperatures in °F.

A smiling rain cloud beside New York, 55°, feels like 52°, rain, and a baby in a yellow rain jacket, rain pants and rain boots
The same baby three times under its weather: in a sun hat at 77°, in a yellow rain set at 55° and in a snowsuit at 28°The same baby three times under its weather: in a sun hat at 77°, in a yellow rain set at 55° and in a snowsuit at 28°

Website

weatherbutton.com on a laptop, in English, with the weather in New York.

A laptop with Button’s start page and an iPhone with the app’s Today screen, on a cream backdrop
A laptop on a cream backdrop showing Button’s New York page with today’s weather and the baby’s outfitA laptop on an oak kitchen table beside a cup of coffee and a knitted baby hat, showing Button’s New York page

Cutouts

PNG with a transparent background

An iPhone seen from the front with today’s weather and outfit in Button, on a transparent backgroundAn iPhone turned slightly to the side with Button’s day plan hour by hour, on a transparent backgroundA hand holding an iPhone with today’s weather and outfit in Button, on a transparent background
Three iPhones side by side with Button’s Today, Tonight and Plan screens, on a transparent backgroundTwo iPhones with Button’s clothing list and guides, on a transparent background

Press releases